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Services Marketing European Perspectives

by Chris Lovelock,Barbara Lewis,Sandra Vandermerwe

ISBN 13: 9780130959911

Format: Paperback (736 pages)
Publisher: Financial Times/ Prentice Hall
Published: 11 Mar 1999
Other Format: Paperback

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Financial Services Marketing: A Reader

by etc., Arthur Meidan, Barbara Lewis, Luiz Montinko

ISBN 13: 9781861524539

Format: Paperback (375 pages)
Publisher: Thomson Learning
Published: 15 Jan 1997

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